Naga Chaitanya’s much-awaited Sailaja Reddy Alludu teaser was launched yesterday and was received well by the audience.
The movie has created good buzz and this has fetched the makers fancy prices for the distribution rights.
According to Trade sources, the movie is doing best pre-release business for a Naga Chaitanya starrer. Nizam rights have been sold for 6 crores while Andhra and Ceeded fetched 9cr and 4cr respectively.
Sailaja Reddy Alludu has done a total pre-release business of around 24cr including Rest of India and Overseas. The makers have already made a table profit from the Theatrical revenue alone.
Maruthi is going through a rough patch with ‘Mahanubavudu’ and ‘Babu Bangaram’ performing below expectations, but the young director has a good backing from the family audience, so the distributors will be hoping he can weave his magic this time around.
Naga Chaitanya had a decent success with ‘Rarandoi Veduka Chudam’ but followed that up with a dud in ‘Yudham Sharanam’. He needs a big hit to consolidate his star status.
Shailaja Reddy Alludu is was directed by Maruthi Dasari. Naga Chaitanya and Anu Emmanuel play the lead pair. Ramya Krishnan also has a key role in the film. The movie is produced by Vamsi on Sithara Entertainments banner and is all set to hit the box office on August 31st,2018.